It’s the start of a new year and you have probably set some new career goals for yourself. Whether you’re looking for a new job, working to move up within your organization, or starting your own business, building a strong personal brand will help you get the best possible results.
Your personal brand encompasses a number of things, from wardrobe to resume to LinkedIn profile, but your web presence is easily the most visible piece and needs the most care. Thankfully, it’s also one of the...
It’s well documented that social media has revolutionized how we communicate in our personal and professional lives. For professionals, being active on social networks has become an expectation.
Universities and employers are increasingly using social networks like LinkedIn as part of “cyber-vetting” during the application process. It’s important to have a presence on major social networks, but because you’re expected to have these profiles as a baseline, having them is no longer enough to...
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